I’ve just read, in only a couple of sittings, the new book by pollster Deborah Mattinson, Talking to a Brick Wall. A fascinating and readable account of New Labour’s rise and fall, seen through the eyes of swing voters in focus groups.
Mattinson was there when all the big decisions were made, and the book is a gratifyingly intimate portrayal of the Blair-Brown-Mandelson psychodrama. More importantly, though, it’s an all-too-rare insight into the minds of Middle Englanders.
The book has really made me think about how we talk to people about climate change and environment, and the link to politics. » Continue Reading.